The shuffle of China's silicone rubber market looms in the era of Three Kingdoms hegemony

Beijing 2014-04-10 (China Commercial Telecom) - With the increasing promotion of real estate industrialization, building materials enterprises in the future will fight more to enter the real estate supporting system. Throughout the domestic silicone rubber market, there are nearly a thousand manufacturers, but there are only a few silicone rubber manufacturers with real strength. The continuous deepening of urbanization has brought more opportunities for the development of the building materials market through the winter. Whether the industrial adjustment can be made before the dawn of the silicone rubber market reshuffle will determine the overall trend of domestic enterprises in the whole industry for a long time in the future.

The Third Plenary Session of the 18th CPC Central Committee put forward "promoting the coordinated development of large, medium-sized and small cities and towns, and the integrated development of industries and towns", highlighting the new trend of new urbanization development. Hong Kong's Wen Wei Po quoted Zheng Xinli, executive vice president of the China Center for International Economic Exchanges, as saying that urbanization in the future will be carried out at three levels. The level is the formation of three metropolitan clusters in the Pearl River Delta with Guangzhou as the center, the Yangtze River Delta with Shanghai as the center, and the Bohai Rim with Beijing, Tianjin and Tang as the center. The determination of the three metropolitan areas has drawn up a new trend for the overall orientation of the silicone rubber market in the future.

According to the latest survey and statistics of China Curtain Wall Network, among the top ten enterprises in China's silicone rubber market share in 2013, Guangzhou Baiyun Chemical, Hangzhou Zhijiang Silicone and Shandong Yong'an Rubber ranked among the top three in the market. In addition, Zhengzhou Zhongyuan and Chengdu Sibao, the remaining two enterprises in the "five leading enterprises of silicone rubber in China", also ranked fourth and sixth in the market performance awards, respectively. The overall silicone rubber market in China has shown a multi-polarization trend.

The shuffle of China's silicone rubber market looms in the era of Three Kingdoms hegemony

When we carefully analyze the specific market distribution regions of each manufacturer, it is not difficult to find that the market advantages formed by the five major enterprises in their own regions are incomparable. For example, the market share of Hangzhou Zhijiang in East China has reached half of its overall domestic market share; The market share of Shandong Yong'an Rubber Industry in North China has reached 68% of the total market. With the deepening of the three urbanized metropolitan areas, the three companies are bound to further increase their market share in their own regions, and the industrial reform trend of the silicone rubber market reshuffle has led the development pattern of large enterprises in response to the large market environment. However, the manufacturers with small reputation in the industry that do not have the capacity to develop into large enterprises have gradually weakened their role in the market under the relatively complex industrial environment. In the future, the silicone rubber market will gradually take on the trend of confrontation among Baiyun, Zhijiang and Yong'an as shown in the figure below.

The shuffle of China's silicone rubber market looms in the era of Three Kingdoms hegemony

Representative of South China (Pearl River Delta): Guangzhou Baiyun Chemical Industry Co., Ltd

Guangzhou Baiyun Chemical Industry Co., Ltd., founded in 1985, is mainly engaged in the research, development, production and operation of various new polymer materials such as building and industrial sealants, and leads the development of the industry. Baiyun Chemical is one of the first batch of silicone structural sealant production and sales enterprises recognized by the state, and also one of the key high-tech enterprises of the National Torch Plan, the top ten enterprises with independent innovation advantages of the Ministry of Construction, the technology innovation advantages of Guangdong Province and the intellectual property demonstration enterprises of Guangdong Province, and one of the five leading enterprises in the silicone rubber industry in China.

In the future, Baiyun Chemical will form a leading position in the Pearl River Delta region with its previously established industrial status, technical advantages and financial support.

Representative of East China (Yangtze River Delta): Hangzhou Zhijiang Organic Silicon Chemical Co., Ltd

Hangzhou Zhijiang Organosilicon Chemical Co., Ltd. is a joint-stock enterprise specialized in the research and development and production of new chemical materials, one of the first batch of silicone structure production enterprises recognized by the State Economic and Trade Commission, a national high-tech enterprise, a postdoctoral scientific research workstation, and the "Golden Mouse" trademark has been recognized as: China's well-known trademark. The company was recognized by China Construction Association as one of the five leading enterprises in China's silicone rubber industry.

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As the economic center of China, the Yangtze River Delta has gathered a large number of foreign workers. The influx of foreign workers brings not only abundant labor force, but also the rational use of land and the refined land management system, which is an important factor to test the future real estate industry in the Yangtze River Delta. As early as the beginning of the 21st century, Zhijiang silicone has formed a dominant regional monopoly model in the silicone rubber market in the Yangtze River Delta, and with the passage of time, the advantages will become more obvious.

North China (Bohai Rim) Representative: Shandong Yong'an Rubber Industry Co., Ltd

Shandong Yong'an Rubber Industry Co., Ltd. is located in Linqu, Weifang, Shandong Province, adjacent to the largest aluminum profile market in the north. It is a private technology enterprise integrating research and development, production, sales and service. After more than ten years of development, Yong'an Rubber has become the largest silica gel production and research base in northern China, and one of the five leading enterprises in China's silicone rubber industry. "Yong'an" trademark is recognized as a well-known trademark in China.

Since the 21st century, the silicone rubber market has gradually shifted from south to north. Especially driven by Yong'an rubber industry, a leading enterprise in the north, the industry has developed rapidly, and Shandong has gradually become the third pole of China's silicone rubber industry to compete with Guangdong and Zhejiang. In terms of the demand for silicone rubber construction in Beijing, Tianjin and Tangshan, Shandong undoubtedly has incomparable geographical advantages. The office operation mode of Yong'an Rubber Industry, which has been innovatively carried out nationwide in recent years, will maximize its role in the market and consolidate its share in the northern market.